Newsroom

News & press releases

Product updates, launches and announcements from the CallTrace team.

Product update

CallTrace launches four new features to stop UK businesses losing the leads they've already paid for

Missed-call text-back, voicemail detection, number screening and listen-in & whisper coaching launch on the AI call-tracking platform from Gloucester.

6 July 2026
Product update

CallTrace AI coaching layer scores and critiques every sales call without managers listening to recordings

New coaching dashboard shows call scores, missed opportunities and suggested improvements across every conversation — updated in minutes, not the following morning.

12 June 2026
Company news

CallTrace launches AI call-tracking platform for UK businesses running paid advertising

New platform attributes every inbound call to the exact keyword that generated it, transcribes and AI-scores the conversation, and calls web leads back within 60 seconds.

20 May 2026